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How NIL has transformed gymnastics for Olympians, NCAA and beyond


VANESSA ATLER TOSSES a Reese’s peanut butter cup into the air, throws a tumbling pass atop a balance beam, catches the cup with one hand and takes a bite. “There’s no wrong way to eat a Reese’s,” the 1999 ad says. Its underlying message: This girl is going to the Sydney Olympics…



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Written by Bourbiza Mohamed

A technology enthusiast and a passionate writer in the field of information technology, cyber security, and blockchain

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